[ Capabilities ]

Six disciplines.
One rooted
system.

Hire us for one. Most clients end up with three. The best results come from running the full system — every branch feeds every other.

Run visibility check → Start here
[ Start here ]

Pick the
problem you have.

Not every business needs every discipline. Pick the situation that matches you and we'll route you to the discipline that moves first. Most engagements end up combining two or three — but always in a deliberate order.
IF →
The phone has to ring this week.
Paid Ads
Jump →
IF →
We're invisible in the map pack for 'near me' searches.
Google Business Profile
Jump →
IF →
Our site is old, slow, or converts badly.
Websites That Close
Jump →
IF →
We rank somewhere — page 2 or 3 — and need to climb to page 1.
Local SEO
Jump →
IF →
We want to show up when someone asks ChatGPT, Perplexity, or Gemini.
AI Visibility
Jump →
IF →
We want compounding authority — traffic that keeps working for years.
Content & Authority
Jump →
01Local SEO 02Google Business Profile 03AI Visibility 04Paid Ads 05Content & Authority 06Websites That Close
PLATE_01 LOCAL SEO
26+
Years of local search wins
01
Service

Local SEO.
Own the three-pack. Own the map. Own the phone.

The oxygen of any service business is local search. We engineer your site, citations, reviews, and on-page signals to win the 'near me' queries that actually drive calls.

01 Technical SEO audit + fixes (Core Web Vitals, schema, crawlability)
02 On-page optimization across service + location pages
03 NAP citation building + directory cleanup
04 Review acquisition system (Google, Yelp, BBB)
Tier 01
Foundation
Broken basics — slow site, bad schema, inconsistent NAP, no review system.
Tier 02
Growth
Foundation is solid — now we want to win the 3-pack and rank 2–5 miles wider than the home city.
Tier 03
Scale
Multi-city or multi-location — we need to win across a region without diluting any single market.
CASE:Wandering Nurses — 138 pages, full audit, ranking nationally
Decision-support detail → Run visibility check →
PLATE_02 GOOGLE BUSINES
7×
Avg lift on GBP call volume
02
Service

Google Business Profile.
The most-ignored money-maker in local marketing.

Your GBP is the front door. Photos, posts, reviews, Q&A, services, products, attributes — we weaponize every field Google gives you and keep it current. This is where local rankings start.

01 Full profile optimization (all fields, all attributes)
02 Weekly GBP posts (offers, updates, events)
03 Photo + media strategy (geo-tagged, branded)
04 Review response + reputation management
Tier 01
Reset
Profile is stale, incomplete, or wrong — we need to fix it before anything else.
Tier 02
Weekly
The profile is solid — now we want to run it like a publishing engine and pull away from competitors.
Tier 03
Multi-location
2+ physical locations — each needs its own localized strategy, not copy-paste.
CASE:Hahn Automotive — Santa Rosa auto repair, GBP + site overhaul
Decision-support detail → Run visibility check →
PLATE_03 AI VISIBILITY
2026
Built for the next five years
03
Service

AI Visibility.
Show up when ChatGPT, Perplexity, and Gemini get asked.

Search is splitting. Half your prospects ask Google, the other half ask an LLM. We make sure your brand shows up in both — with structured data, entity optimization, llms.txt, and authority signals that the new assistants trust.

01 llms.txt + llms-full.txt generation and maintenance
02 Entity + Knowledge Graph optimization
03 Schema markup (FAQ, HowTo, Service, LocalBusiness, Person)
04 AI citation tracking across Perplexity, ChatGPT, Gemini, Claude
Tier 01
Baseline
Want to know where you stand before committing to a program.
Tier 02
Foundation
Ready to build structured authority — schema, llms.txt, entity work, Knowledge Graph signals.
Tier 03
Authority
Want to be the default answer in your category — not just cited, recommended.
CASE:BonsaiX.ai — our own 168-page AI SEO proof point
Decision-support detail → Run visibility check →
PLATE_05 CONTENT & AUTH
285
Verticals worth of playbooks
05
Service

Content & Authority.
The compound interest of search.

Content isn't a blog. It's the substance Google ranks, LLMs cite, and prospects use to decide. We build topical authority through real expertise, published deliberately, structured for retrieval.

01 Topical map + content cluster planning
02 Long-form authority content (2,000+ words, expert-reviewed)
03 Service + location page content at scale
04 FAQ + support content optimized for AI retrieval
Tier 01
Map
Need to understand which topics are worth owning before investing in content production.
Tier 02
Publish
Ready to ship real content — long-form, expert-reviewed, structured for retrieval.
Tier 03
Authority
Want to become the canonical source on your topic — with press, citations, and niche-publication presence backing it.
CASE:MFTFinder — national directory, 14 pages, full design system
Decision-support detail → Run visibility check →
PLATE_06 WEBSITES THAT
100
Lighthouse target (every build)
06
Service

Websites That Close.
Fast, wired, conversion-obsessed. Not a brochure.

Your site is the conversion surface for everything else we do. We build in Astro, Next.js, or Website Studio depending on fit — tracked to the call, instrumented for GA4 + GTM, and wired into your CRM from day one.

01 Strategy + information architecture
02 Design system + branded component library
03 Development (Astro, Next.js, or SearchAtlas WS)
04 GTM + GA4 + conversion tracking setup
Tier 01
Foundation
5–15 page conversion-focused marketing site. Single service area or business.
Tier 02
Local authority
30–100+ page local SEO site — service × city matrix, full local footprint.
Tier 03
Custom platform
SaaS dashboards, directories, portals — anything beyond a marketing site.
CASE:Voice Bonsai, AICashmaker, Custom Pipe, Kendall PC — all shipped
Decision-support detail → Run visibility check →
[ Free visibility check ]

Not sure which discipline comes first?

Run your business through the diagnostic. Bryan sends a discipline-ranked plan within one business day — what to fix first, what to defer, and why.

· Pulled from Google
· Verified by you
· Delivered by a human

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[ Proof · Google reviews ]

Five stars.
Not one under.

5.0 / 5.0
Google Business Profile
28 reviews
Read all on Google →

28 reviews · 5.0 stars · Sonoma County · 2026

Read all reviews on Google → Start your own →
[ The bundle ]

Or run the
whole garden.

Most agencies sell services in silos. We sell outcomes. The Bonsai Bundle stacks SEO, GBP, AI Visibility, Ads, Content, and Site in one compounding system — one contract, one dashboard, one phone number to call.

Scope the bundle →